Research Report 3 in the NAW Series:
How Distributor Customers Will Use Technologies From Their Suppliers and Who Is Winning
Leading technology companies are offering customers new ways of ordering – by voice or product image. Additionally, leading retailers and distributors are using AI-enabled business intelligence to understand customer needs better and are applying autonomous vehicles, including drones, for deliveries. This research report, which is based on original research with distributor customers, will delve into how important all of this new technology is to customers, and whether distributors need to build a whole new set of technological capabilities to remain competitive.